• THE ULTIMATE MODEST FASHION EXPERIENCE

      MOD MARKIT

      x

      MELBOURNE FASHION WEEK

    • MOD MARKIT IS AUSTRALIA'S LARGEST MODEST FASHION EVENT

       

      Mod Markit makes modest fashion accessible by providing a platform for local and global brands to sell Modest Fashion. We believe in sustainability and include selling pre-loved clothing.

       

      Mod Markit uses fashion to empower women in two fold. Firstly we provide an authentic space for ethnically and religiously diverse women to have creative self expression. Secondly we support women in business and encourage growth.

       

       

       

      What started out as a fun project with over 500 attendees in its first year, quickly grew to 2000+ attendees by the second event. Growth is estimated to be exponential this year as a partner of Melbourne Fashion Week.

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    • Forty Four Degrees

      Official Partner to Mod Markit

       

      A partnership that truly integrates within the fabric of an event is the aspiration of all partnerships. Mod Markit and Forty Four Degrees Lawyers and Consultants are in an amazing position to create an authentic partnership that allows for both brands to intertwine in the creation of a seamless and premium experience for the Mod Markit attendee.

    • TAILORED INTERGRATION

      To ensure an integrated partnership with positive outcomes for both brands, a tailored package has been developed. This includes profile branding, brand activation and leveraging the platform of Mod Markit x Melbourne Fashion Week: It is with these objectives in mind the following package has been constructed

      SPONSORSHIP OF PANEL

      Consumers engage and create a meaningful relationship with a brand through direct positive experience.

       

      Mod Markit creates a premium environment to showcase brands to an audience of Modest Fashion enthusiasts, unparalleled in size in Australia. Forty Four Degrees can capitalise on this opportunity via sponsoring and hosting the panel discussion.

       

      The panel will be a 40-50 minute intimate style interview, during the peak time of Mod Markit attendance. The panel will consist of 3 influential thought leaders in their fields with a social media following. The intention is to provide inspiration by highlighting the success of these women, and the pivotal moments in their careers where acting unapologetically propelled their success.

      BRAND ACTIVATION

      Forty Four Degrees will have the opportunity to sponsor the panel discussion.

       

      The panel discussion will provides direct access to your target audience and has the potential to generate customers and opportunities and strong branding for Forty Four Degrees.

       

      MM would be delighted for Forty Four Degrees to sponsor the panel discussion and leverage the association with MM.

       

      A brand booth is a also a fantastic way to increase the touch points with your brand on the day.

      MARKETING INTERGRATION

      Mod Markit will work with Forty Four Degrees to create a tailor made solution for the promotion of the services Forty Four Degrees offers:

       

      - Opportunity to leave a brand footprint by sponsoring the panel discussion.

      - Opportunity to include advertising across website, print, and goodie bags

      - Social media inclusion via promotion of panel. See details below in package proposal.

      - A 2mx2m brand activation space for you to use as desired

      TRUE PARTNERSHIP

      As with all partnerships true brand integration within event programming elements is crucial.

      The opportunity for Forty Four Degrees and Mod Markit to align through integrated promotion ensures you have multiple touch points in a PR capacity. Relevant story telling to engage attention and the broader consumer is a win win for all.

    • Mod Markit x Forty Four Degrees

      Partnership Package Details

      MARKETING AND PROMOTIONS

       

      - Logo recognition as an official partner of MM, where all partners are recognised (Printed posters, Information and Leaflets)

      - Forty Four Degrees brochure or PDF available for download on MM website.

      - Product/Advertising placement in 500 goodie bags

      - Company logo and 100 word profile in event guide

      - Roll up banner at entrance

      - Large logo used for media wall as a photo backdrop.

      - Logo projected on advertising screens on Sunday Sept 1 during panel discussion.

      - 1 social media posts and 1 IG/FB story post. (Advertising material to be decided by Mod Markit Marketing team, in collaboration with Forty Four Degrees. Marketing be incorporated and relevant to the collaboration with Mod Markit.

       

      TICKETING AND HOSPITALITY

       

      - 4 Mod Markit General Admission (Weekend Access)

      - 2 VIP Mod Markit x M/FW Runway Tickets. Includes access to the sponsors' private lounge upstairs on September 1st. Room includes balcony outlooking event space. Accessible all day, complimentary drinks and grazing tables included.

      BRAND ACTIVATION

      Brand Activation:

      A 2mx2m business booth space from 10am-5pm used to advertise and promote your services.

       

      Sponsorship of panel discussion:

      Allows promotion of Forty Four Degrees, including logos and advertising material.

       

      Panel will be conducted in main event reception, in a relaxed conversation style. There will be no formal seating, only space for people to stand, shopping will still continue as per normal.

       

      Forty Four Degrees will have a dedicated intro (3-5 minutes) Introduce the company and CEO.

       

      Logo projection on LED large screen during entirety of panel discussion, along with event title and Mod Markit Logo.



       

      PARTNERSHIP INVESTMENT

       

      RIGHTS FEE:

      Marketing and promotion: $5 000

      Brand activation space: $1 000

      Panel Sponsorship: $4 000 

       

      TOTAL $10 000

       

      PARTNERSHIP TERM:

      Mod Markit 2019