MOD MARKIT IS AUSTRALIA'S LARGEST MODEST FASHION EVENT
Mod Markit makes modest fashion accessible by providing a platform for local and global brands to sell Modest Fashion. We believe in sustainability and include selling pre-loved clothing.
Mod Markit uses fashion to empower women in two fold. Firstly we provide an authentic space for ethnically and religiously diverse women to have creative self expression. Secondly we support women in business and encourage growth.
What started out as a fun project with over 500 attendees in its first year, quickly grew to 2000+ attendees by the second event. Growth is estimated to be exponential this year as a partner of Melbourne Fashion Week.
Sistrv8 - Official Partner to Mod Markit
A partnership that truly integrates within the fabric of an event is the aspiration of all partnerships. Mod Markit and Sistrv8 are in an amazing position to create an authentic partnership that allows for both brands to intertwine in the creation of a seamless and premium experience for the Mod Markit attendee.
To ensure an integrated partnership with positive outcomes for both brands a tailored package has been developed. This includes profile branding, brand activation and leveraging the platform of Mod Markit x Melbourne Fashion Week: It is with these objectives in mind the following package has been constructed
SPEED DATE STYLE BOOTH
Consumers engage and create a meaningful relationship with a brand through direct positive experience.
Mod Markit creates a premium environment to showcase brands within the main reception hall. Sistrv8 can capitalise on this opportunity via the creation of the Speed Date Style Booth.
Offering the opportunity to uncover fierce entrepreneurial spirit in the next generation via discussion of potential business ideas.
This can be seamlessly and professionally integrated through the Mod Markit website where applicants fill a form or secure a time from a calendar.
WOMEN IN BUSINESS WORKSHOP
Organise a MM x Sistrv8 workshop for up to 1 hour. The workshop will be free for attendees, with access via sign up only, for those who are looking to carve their own path in the fashion and entrepreneurial world.
The workshop provides direct access to your target audience and has the potential to generate customers and opportunities for future entrepreneurs.
MM would be delighted for Sistrv8 to run this workshop and leverage the association with MM.
Mod Markit will work with Sistrv8 to create a tailor made solution for the promotion of the services Sistrv8 offers:
- Opportunity to leave a brand footprint with activation space 'Speed date area' in main hall.
- Opportunity to include advertising across website, print, and goodie bags
- Social media inclusion, educating our audience about the amazing value Sistrv8 can provide for them, thus driving traffic towards workshop awareness.
As with all partnerships true brand integration within event programming elements is crutial.
The opportunity for Sistrv8 and MM to align through integrated promotion ensures you have multiple touch points in a PR capacity. Relevant story telling to engage attention and the broader consumer is a win win for all.
Mod Markit & Sistrv8
Partnership Package Details
MARKETING AND PROMOTIONS
- Logo recognition as an official partner of MM, where all partners are recognised (Print posters, Information and Leaflets)
- Sistrv8 brochure or PDF available for download on MM website.
- Product/Advertising placement in 500 goodie bags
- Company logo and 50 word profile in event guide
- 2 social media posts and 1 story post. (Advertising to be incorporated and relevant to the collaboration with Mod Markit i.e: Workshop and Consultation).
TICKETING AND HOSPITALITY
- 2 VIP Mod Markit x M/FW Runway Tickets
- 2 Mod Markit General Admission (Weekend Access)
- Access to exclusive VIP Post Runway Social Mixer as a networking opportunity.
- 2mx2m activation space (for the proposed Speed Dating) within the MM Main Hall at Melbourne Pavilion.
- 1 hr workshop to occur in multipurpose area (next door to proposed main hall)
Mod Markit 2019